advertising
Some images from recent campaigns for healthcare company Roche. Most of these portraits meant working around filming, stepping in and setting up in the short time available between takes, and wherever possible getting close to the look and feel of the video:
One of the posters currently around London advertising the show at Sadler's Wells.
My original image, and (below) another from the set.
I usually like to look up my work when it's been published, especially when it's something I'm proud of or feel particularly invested in.
There's a huge, ongoing development by Land Securities at Victoria. They're currently working on the Nova building. Land Securities are a regular client of mine, and I'd shot this for them a few years ago (I preferred this version) for a press release. It was perhaps two years later when they decided that it could work well with this rather large advertising hoarding at Nova, and wanted to use it again.
Which I then completely forgot about, until I happened to pass it on my way to a shoot some months later.
It was a nice surprise: so much of what we do stays online - it's lovely to see work used in the real world so prominently.
